synneo
the positive footprint.
Synneo's CSR Manifesto.
Scientists agree that to limit global warming, rapid, deep, and immediate reductions in greenhouse gas emissions are necessary across all sectors during this decade.
No state, company, or individual can tackle this climate challenge alone, but together, we can.
We recognize that our efforts alone won't suffice, but we are committed to doing our part.
Studies by the TSM Research Institute have demonstrated the utility and effectiveness of media objects in marketing strategies. Their perception among the French—who remember the brand associated with a communication object—attests to their legitimacy as a medium.
If we were to eliminate them from strategies, we'd have to remove all other media from marketing strategies, as media objects are far from being the most polluting!
Beyond our investment within Synneo, we are committed to respecting the latest applicable legislations.
Our Objectives.
Together, we can "do our part" in the climate challenge by using media objects in line with your values,
CSR commitments, and marketing and communication objectives.
Every day, our team ensures that:
Your media objects are chosen to be kept and used daily.
The carbon footprint of your media objects is optimized, and their CSR scoring is high.
The annual carbon footprint of your purchases is reduced each year on a like-for-like basis.
Our 4-Step CSR Approach.
Sustainable Use
The primary responsibility criterion for an object is its lasting use! Even the most responsible object in the world generates CO₂ emissions during its production. If it's not used, CO₂ is wasted nonetheless!
Recycling or Upcycling
Can the object be made from recycled materials or upcycled production waste, obsolete communication materials, etc.? If so, we recommend this approach to avoid using new raw materials.
recycling
upcycling
Product Optimization
A process followed by our teams when creating a custom media object to ensure maximum CSR optimization before production begins. This includes CSR Scoring/Carbon Footprint, Product Optimization, and Result Analysis.
Annual Carbon Footprint
We evaluate and manage the annual carbon footprint of your media object investments, encompassing all your operations, and together, we develop a 5-year reduction plan.
Certifications & Commitments.
Synneo is certified by several organizations for continuous improvement in environmental performance, social responsibility, and quality management.
We are also signatories of various professional charters related to our commitments and offset our structural carbon emissions._1.png)
Synneo has chosen to support several charitable associations by providing various types of personalized objects and textiles.
Discover ALL our CSR solutions
CO₂ Emissions Calculations.
Certified by Bureau Veritas
We calculate the carbon footprint of your media object operations. Life Cycle Analysis (LCA) is a method aimed at assessing a product's environmental impact throughout its life cycle. For each stage and product category (208 in total), we calculate CO₂ emissions.
CSR Scoring of Your Media Objects.
Establishing their level of responsibility
What factors should be taken into account?
Where is it made?
The materials of which it is made?
Packaging?
The mode(s) of transport used?
Yes, but that's not all...
Our "CSR Scoring" solution, validated by an external firm, determines the responsibility level of each media object based on numerous criteria.
Product country of origin
Responsible production certifications
Product and material certifications
Eco-responsible materials used
Proportion of recycled materials in product composition
Qualitative and quantitative assessment of packaging
Mode of transport used
End of life
Our CSR offer.
Our team has selected a range of responsible products for you!
Sourcing.
Product, Services & Trends Monitoring
Industry Trade Shows participation in key events across cities like Paris, Lyon, Düsseldorf, Las Vegas, Warsaw, Canton, and Hong Kong.
IPPAG Annual Seminars (3 per year) (30 countries) to share insights on:
Top factories and reliable partners
Successful operations and campaigns
Emerging product and marketing trends
Collaborative Sourcing
Leveraging a network of over 30 buyers worldwide through IPPAG to optimize purchasing.
Weekly Supplier Meetings
Regularly scheduled meetings to showcase the latest product innovations.
Benefits for Your Company:
Exclusive Previews: Gain access to the latest market innovations ahead of competitors.
Targeted Communication Tools: Ensure your promotional items are retained and utilized by both internal and external audiences.
Made in France / Made in Europe
A Dedicated Team for Sourcing French and European Manufacturers
Over 100 French Manufacturers
More than 300 European Manufacturers
Development of partnerships with various ESATs (Organizations supporting employment for individuals with disabilities).
Les bénéfices pour votre société :
Support Local/European Industries
Faster Delivery Times
Reduced Carbon Footprint
Import.
Over 30 years' expertise in import.
Rigorous sourcing and referencing process for factories with certifications and labels meeting the highest standards (Disney, Airbus, etc.).
DIRECT PURCHASES IN EUROPE & ASIA
Whenever quantities permit, this means we don't have to go through intermediaries.
Constant monitoring of the legal framework for our sector of activity, standards and directives. The benefits for your company:
- The guarantee of a partner with the necessary expertise to respect your image.
- The ability to manage complex projects, including the development of 3D models, made-to-measure textiles, etc.
